Privacy Policy

1. Introduction

At Hoooola ("we", "us", or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our e-commerce platform and services.

By using Hoooola's services, you consent to the data practices described in this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information

We collect personal information that you voluntarily provide to us, including:

• Account Information: Name, email address, phone number, business name
• Billing Information: Credit card details, billing address, tax information
• Store Information: Store name, business type, industry, annual revenue
• Profile Data: Profile pictures, business descriptions, contact preferences
• Communication Data: Messages, support tickets, feedback, survey responses

2.2 Business and Store Data

• Product catalogs, descriptions, images, and pricing
• Customer information and order history
• Sales data, transaction records, and analytics
• Inventory levels and product variants
• Marketing content and promotional materials

2.3 Technical Information

• IP addresses, browser type, and device information
• Usage data, page views, and navigation patterns
• Cookies, web beacons, and similar tracking technologies
• Log files, error reports, and performance data
• Location data (with your permission)

2.4 AI-Generated Content

• Inputs you provide to our AI tools
• AI-generated product descriptions and marketing content
• Usage patterns and preferences for AI features
• Feedback on AI-generated content quality

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 Service Provision

• Create and manage your account and store
• Process payments and manage billing
• Provide customer support and technical assistance
• Enable store functionality and e-commerce features
• Generate AI-powered content and insights

3.2 Communication

• Send service-related notifications and updates
• Respond to inquiries and support requests
• Provide important account and security information
• Send marketing communications (with your consent)

3.3 Improvement and Analytics

• Analyze usage patterns to improve our services
• Develop new features and functionality
• Conduct research and analytics
• Enhance AI algorithms and content generation
• Monitor and improve platform performance

3.4 Legal and Security

• Comply with legal obligations and regulations
• Prevent fraud and ensure platform security
• Enforce our Terms of Service
• Protect our rights and the rights of our users

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

4.1 Service Providers

We work with trusted third-party service providers who help us operate our platform:

• Payment Processors: Stripe and other payment gateways for transaction processing
• Cloud Services: AWS, Google Cloud, or similar providers for hosting and storage
• Analytics: Google Analytics and similar tools for usage analysis
• Email Services: Email delivery and marketing automation platforms
• Customer Support: Help desk and communication tools

4.2 Legal Requirements

We may disclose your information when required by law or to:

• Comply with legal processes, court orders, or government requests
• Enforce our Terms of Service or other agreements
• Protect the rights, property, or safety of Hoooola, our users, or others
• Prevent or investigate fraud, security issues, or illegal activities

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity. We will notify you of any such change in ownership or control.

4.4 With Your Consent

We may share your information for other purposes with your explicit consent or at your direction.

5. Data Security

We implement comprehensive security measures to protect your information:

• Encryption: Data is encrypted in transit and at rest using industry-standard protocols
• Access Controls: Strict access controls and authentication requirements
• Regular Audits: Security assessments and vulnerability testing
• Secure Infrastructure: Protected servers and secure data centers
• Employee Training: Regular security training for all team members
• Incident Response: Procedures for detecting and responding to security incidents

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

6.1 Types of Cookies

• Essential Cookies: Required for basic platform functionality
• Performance Cookies: Help us analyze usage and improve performance
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Used for targeted advertising (with consent)

6.2 Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may affect the functionality of our platform.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

7.1 General Rights

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your data in a portable format
• Objection: Object to certain processing of your information
• Restriction: Request restriction of processing

7.2 Marketing Communications

You can opt out of marketing communications at any time by:

• Clicking the unsubscribe link in emails
• Updating your preferences in your account settings
• Contacting our support team

7.3 Exercising Your Rights

To exercise your privacy rights, please contact us at privacy@hoooola.com. We will respond to your request within 30 days.

8. Data Retention

We retain your information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Improve our services and AI algorithms

When you delete your account, we will delete or anonymize your personal information within 90 days, except where we are required to retain it for legal purposes.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for international transfers, including:

• Standard contractual clauses approved by regulatory authorities
• Adequacy decisions by relevant data protection authorities
• Other legally recognized transfer mechanisms

10. Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.

11. Third-Party Links and Services

Our platform may contain links to third-party websites or integrate with third-party services. This Privacy Policy does not apply to those external sites or services. We encourage you to review the privacy policies of any third-party services you use.

12. AI and Machine Learning

Our AI tools process your data to provide personalized content and insights. We use this data to:

• Generate product descriptions and marketing content
• Provide pricing suggestions and business insights
• Improve our AI algorithms and models
• Personalize your experience on the platform

You can opt out of AI processing for non-essential features through your account settings.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes:

• We will update the "Last updated" date at the top of this page
• We will notify you of material changes via email or platform notification
• We will post the updated policy on our website
• Continued use of our services constitutes acceptance of the updated policy

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

15. Regulatory Compliance

We comply with applicable data protection laws and regulations, including:

• General Data Protection Regulation (GDPR) for EU users
• California Consumer Privacy Act (CCPA) for California residents
• Other applicable regional privacy laws